Burger King goes upscale with truffle burger
date:May 25, 2012
The truffle burger comes with extra-thick patties, curly endive, cheese, bacon, tomato and mayonnaise mixed with Italian black truffles. The burger costs HK$38 (US$4.89) by itself or HK$49.50 (US$6.38) with medium fries and a drink. The truffle burger is part of the Kings Collection, a line of premium hamburgers on offer for the companys Chinese customers.

The Kings Collection comes on the heels of other fast-food chains gourmet offerings, such as Wendys foie gras burger and truffle and porcini
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