date:Apr 23, 2012
Private equity firm Permira has initiated the sale process of its Frozen foods company Iglo, which owns Captain Birds Eye brand and the Italian unit of food company Findus.
Swiss banking giant Credit Suisse, which has been hired to handle the auction, has sent the information memorandums to six potential bidders, including private equity firms Blackstone, Clayton Dubilier Rice, BC Partners and Kohlberg Kravis Roberts Co.
The first round bids are expected to be initiated in about four weeks, T