Experts flag rise in consumer demand for organic fats and oils and natural ingredients
date:Oct 13, 2023
profile and sustainability continue to influence their purchasing decisions, Camiel van Beek, category director, bakery at Cargill Europe, tells.

As a result, consumers are increasingly conscious of the impact fats and oils have on their diets and overall health. Fats remain a top consumer concern, second only to sugar regarding sought-after information.

According to Cargills Ingredient Tracker 2022 survey, oils hold consumers attention and those perceived as natural and recognizable, such
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