date:Feb 20, 2023
After identifying the customer challenge and consumer demand, Belcolade set out to create a solution that satisfies both parties simultaneously and contributes to the growth of the plant-based chocolate market.
Positively disrupting the market
According to Taste Tomorrow research, much of the plant-based markets growth can be attributed to perceptions of health and well-being, sustainability, and ethical concerns.
The latest data found that 60% of consumers believe plant-based food has a