date:Sep 14, 2022
bly and has remained relevant for consumers in the UK ever since its launch. For De Kuyper the brand will have high priority and we will contribute our over 325 years of expertise in liqueurs and our specific knowledge in the peach category to bring out the best in Archers.
As part of this transaction, Diageo has agreed a 24-month manufacturing supply agreement with De Kuyper Royal Distillers.
We see an interesting growth platform for Archers in the category of cocktails and will utilize the i