date:Sep 13, 2012
ch that suggested sustainability was no longer an isolated issue, but one that was being built into the fabric of business strategies and new business initiatives.
Speaking with FoodNavigator, CEO of Bord Bia Aidan Cotter said retailers and food manufacturers generally perceived Irish food production as environmentally friendly, but there was a need for verification.
The message we had from industry was that we were perceived as green and natural, but we had to prove it, he said. It represents