Iceland revamps recipes to unveil large-scale own label overhaul
date:Sep 04, 2019
with customer demand and trends. The No Bull meat-alternative range has sold more than 2.6 million burgers since its launch. The range was introduced in response to a greater demand for supermarket vegan food, as demand for meat-free food soared.

In April 2018, Iceland announced a plan to completely remove palm oil from its own label food and by the end of the year 130 products were reformulated.

Over the course of the last year, weve looked in detail at every one of our own-label products an
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