date:2013-08-19~2013-08-21
uce Retailer (print ads inserts)
Direct mail (to The Packer and Produce Retailer subscribers)
eBlast (to The Packer and Produce Retailer email names)
Social media (Facebook Twitter)
eNewsletters
Video pre-roll ads on ThePacker.com
Letter from the Publisher in The Packer, eBlast, and direct mail