Unilever ice cream sales hindered by rainy spring
date:Jul 26, 2019
ograms, such as the 5s program, have helped to address stranded costs following the disposal of its Spreads business. The company continues to invest in the ongoing digital transformation of the business. Brand and marketing investment decreased compared to the previous year, as Unilever continued to deliver zero-based budgeting savings ahead of target, with an increased focus on digital spend. More than two thirds of savings have been reinvested, largely behind innovations and new brand launche
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