Arla brings organic baby brand to UK market, steps up digital offerings
date:Oct 22, 2018
Arla is bringing its follow-on formula to UK parents with a new range of baby products. The dairy co-operative is aiming to build on the success seen in Denmark and China by extending the Arla BabyMe Organic brand which will include porridge and pouches, with the launch also seeing Arla step up its digital ambitions with the UKs first direct to consumer offering.

BabyMe Organic brings Arla Foods heritage in dairy products to the formula category in the UK for the first time. The farmer-owned co
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