date:May 16, 2012
IDDAs Whats in Store 2012 report said that thelacklustre economyhad led more consumers to dine at home creating a larger market for in-store bakeries (ISBs).
It said that in 2010, ISB sales had climbed 5.2% compared to the previous year to $11.56bn and cited a poll that said an increase had been witnessed into 2011.
Wide demographic
The report cited Joanna Parker, director of account services at the Perishables Group, who said:The bakery[ISB]really isnt as limited in its reach as people mig