Beer ranks No. 1 product in sales leading to the Super Bowl
date:Feb 03, 2016
notes.

Dont skip the dip: Dips and spreads experienced the most dramatic sales lift the week prior to the Super Bowl, as shelf-stable dips/dip mixes grew more than 45 percent, refrigerated dip sales increased 48 percent and refrigerated spreads were up 13 percent versus the week prior, the company says. In total, $54.8 million was spent on dips and spreads during the week leading up to the Super Bowl last year, it adds.

Salty snacks reign supreme: With more than 196 million units sold, sal
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12/29 04:51