Consumers like their snacks with a ‘healthy’ twist
date:Jun 10, 2015
Consumers are looking for snacks that have a perceived health benefit, reports The NPD Group, a global information company. Protein, natural, and no or less sugar are the health call-outs that consumers are most looking for when they eat a snack, which now may be in-between meals, at meals, or as a meal, based on NPD Groups ongoing food consumption research.

This move towards snacking with a health benefit is being driven by the youngest generationsGeneration Z (aged 023), Millennials (aged 243
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