date:Aug 01, 2014
ks and cereal business together accounted for 46 percent of the company's revenue in the second quarter.
Hurt by the weakness in the two businesses, the company said it expects full-year internal net sales to decrease 1-2 percent compared with its previous forecast of an increase of 1 percent.
Kellogg describes internal sales as sales which exclude foreign currency translation, acquisitions, dispositions, and integration costs.
The company also cut its adjusted earnings forecast for the year