Mars launches Fairtrade certified Malteasers in UK
date:Jun 22, 2012
The company has set a global target to source all of its cocoa from certified sustainable sources that avoid child labour by 2020.

Mars has claimed that Maltesers move to Fairtrade is expected to increase total retail value of UK Fairtrade product sales by 10% compared to the previous year.

It is estimated that the move will contribute around US $1 million in annual Fairtrade Premium funds for cocoa farmers to invest in their farms, business organisations and communities.

Fiona Dawson, pres
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