Probiotics begin to flex their muscle in the sports nutrition market
date:Jun 22, 2012
The potential for probiotics for sports nutrition is growing: Data presented by Chris Schmidt from Euromonitor International at the International Probiotics Associations World Congress in Universal City, CA in April indicated that the sports nutrition offers a great opportunity to expand the $2.7 billion global probiotic supplement market.

Schmidt cited Gaspari Nutritions Myofusion Probiotic Series as one example of a fast growing consumer brand.

The series uses Ganeden Biotech's BC30 strain,
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