Krispy Kreme focuses on accelerating growth
date:Jun 07, 2012
nits While these shops may be more expensive to build, the company expects higher average unit volume to more than offset the extra cost.
A new machine was created to accommodate the spacing needs of the small factory stores. Krispy Kreme installed the first one at its Gastonia, N.C., store on May 9, Mr. Morgan said. The machine is 13 feet shorter than the old production line.
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