Asian consumers have highest quality demands and hopes for bakery: Puratos
date:Jun 06, 2012


It found that globally consumers are increasingly demanding and critical of manufacturers, expecting impeccable quality and transparency throughout production.

Pascale Jantcheff, group marketing services director at Puratos, said however that there was a clear difference between consumer demands in emerging and developed markets.

Rather than regions, countries or cultures, it is the stage of the market that defines how consumers see the future,Jantcheff told FoodNavigator-Asia.

The Puratos
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