Coca-Cola Enterprises tight-lipped on pending 375ml PET bottle launch
date:Feb 28, 2012
described,he said.
The Store of the Future event itself centred on IGDs predictions in its report commissioned by CCE that future shoppers will demand more personalisation, with promotions and deals tailored to individual needs, and sustainability.
Social media and online forums providing advice and reviews will also grow in importance, while smartphones and intelligent trolleys will satisfy this desire for personalisation; the value of the online shopping market is also expected to grow from
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