date:Apr 26, 2012
Discussing the orange juice launch, Kate Keller, Trop50 director of marketing, said:Trop50 is one of the most successful new product launches in the last five years. It's clear that we're easing the tension for consumers who love fruit juice but also are sugar and calorie conscious.
She added:These leading-edge flavors give people even more ways to enjoy refreshing fruit juice goodness throughout the day.
Trop50 Juice with Tea (pictured) is a fruit juice and tea mix with 50% fewer calories that