Brand owners and converters adapt to new realities of European flexible packaging market - analyst
date:May 26, 2012
ng pack with a 25% market share, dwarfing its nearest rival Constantia which holds a stake of less than 10%.

Repercussions for brand owners

One of the key consequences of this is that following the Amcor takeover, many brand owners were left with only one major flexible packaging supplier rather than two, especially for high volume contracts, said Gaster.

Brand owners have sought to diversify their packaging supply sources and have been partially successful in doing this.

If you have a high
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